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2012 Blogging Year in Review & 2013 Goals

For those of you who might be visiting this blog for the first time, welcome. I’m a unpaid blogger (read: not a professional writer) living in San Francisco. I am cofounder and CEO of Referly alongside my husband Kevin. I write about whatever interests me. Usual topics include marketing tactics, Continue Reading

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The First 100,000 Visits

I’ve been blogging for a long time, longer than I’ve owned this domain or had Google Analytics.  Beyond public blogging I also keep a paper journal, and in fact cart an entire box of my old journals with me whenever I move (which has been often).  I also wrote more Continue Reading

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Geek Girl Haul: The Corner Store

I’ve been thinking about how people make product placements online, and probably have watched over 100 “haul” videos trying to understand why they get hundreds of thousands of views.  I’d be remiss if I didn’t make my own, and on a startup budget I don’t have that many purchases I Continue Reading

Categories Playlist

“Faking the Books” by Lali Puna

We’ve been done before And now we try to forge ourselves We’ve been done before And now we try to forge ourselves I’ll be true again But until then i fake the books ‘cause everybody knows This ain’t heaven Until everybody knows We’ve been wrong before There is a lot Continue Reading

Categories Playlist

“Gold Guns Girls” by Metric

All the gold and the guns in the world couldn’t get you off All the gold and the guns and the girls couldn’t get you off All the boys, All the choices in the world I remember when we were gambling to win Everybody else said better luck next time I don’t Continue Reading

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Homesick

I realized on my last trip back to Seattle, that I’m not really homesick for being there anymore. But I’m kind of homesick everywhere, always missing a place I’m not. So I’ve stopped traveling for awhile, and maybe that will make me feel better. This song captures it. I’ll lose Continue Reading