October 28, 2020 · Archive

Alliance Data Systems ($ADS) — A Ticker A Day

Alliance Data Systems (www.alliancedata.com) is a consumer data company based in Columbus, Ohio. They build profiles of people based on aggregated transaction data and group them into audiences so they can provide services including targeted marketing, private label credit cards, and product loyalty programs. In the post-GDPR world you might think Facebook holds the most personalization about you, but long-standing players in the commerce marketing …

From the archive

The rest of this post is part of A Ticker a Day

In 2020 I researched one publicly traded company every weekday and decided, in public, whether to put $10 into it or into the index. This is one of those posts. The archive isn't open right now — I'm working on bringing A Ticker a Day back, rebuilt so the portfolio tracks itself.

No list, no automated email — just a note from me when there's something to read.

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